Jong Sang Choi is a seasoned investor and technologist committed to creating macro-level impact through deep tech innovation. With a career spanning L&G and over a decade as Head of Samsung Ventures Europe, he has been instrumental in advancing breakthrough technologies from early-stage development to global commercialisation.

At Samsung Ventures, Jong Sang led the firm’s strategic investment activities across Europe, spearheading initiatives in frontier sectors including AI, semiconductors, and climate tech. His leadership resulted in successful IPOs, acquisitions by global industry leaders, and the scaling of several start-ups into global unicorns. At L&G, he developed and executed deep tech investment strategies and played a key role in establishing a new direct investment platform.

With over 25 years in innovation and world-first technology products, Jong Sang has consistently turned cutting-edge ideas into scalable ventures. He brings a unique blend of technical depth and business acumen to help innovations thrive in global markets. He holds engineering degrees from Carnegie Mellon University and an MBA from London Business School.