Disclaimer: Views in this blog do not promote, and are not directly connected to any L&G product or service. Views are from a range of L&G investment professionals, may be specific to an author’s particular investment region or desk, and do not necessarily reflect the views of L&G. For investment professionals only.

20 May 2019
3 min read

The stupidity of crowds

Crowd-based decision making might work well for guessing the number of jelly beans in a jar, but we think it can damage investment outcomes.

Here's why we structure our decision making differently to avoid the herd.

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Video Behavioural finance
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John Roe

Head of Multi-Asset Funds

With failed football dreams behind him, John applies the same level of enthusiasm to investing and how to improve outcomes by battling behavioural biases. He…

More about John

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